• Crawley Trade Counter – 6^th September
  Crayford Trade Counter – 15^th September
  Fareham Trade Counter – 20^th September
  Basildon Trade Counter – 21^st September
  Worthing Trade Counter – 22^nd September
  Minworth Trade Counter – 27^th September
  Bristol Trade Counter – 28^th September
  Manchester Trade Counter – 29^th September

Ray Stafford, Director, Williams Trade Supplies, said: “Tool marking is a vital part of reducing tool crime. It deters thieves from targeting your van, it increases the chances of the police getting a conviction and if your tools are stolen, it much more likely that they will be returned to you in the future. We are very pleased to be working with the Police and SelectaDNA in this ground-breaking initiative which we hope will spread throughout the industry. I would like to issue a rallying cry to my fellow CEOs throughout the trade supplies industry to help stamp out the curse of tool theft by promoting tool-marking campaigns to their customers. We are happy to share anything we have learned in our campaign if that would help.”

James Brown, managing director, Selectamark Security Systems said: “This is a fantastic collaboration between Police, retailer, and security solution provider. We have been extremely impressed with the National Business Crime Centre and Williams Trade Supplies in driving this campaign forward and being so passionate in tackling tool theft head-on. This is a great example of a retailer caring about its customers and being willing to go that extra mile to protect valuable tools and equipment from theft. SelectaDNA is really proud to be part of this campaign.”

Tool theft is still a very prominent issue in the trade industry with a very low likelihood of the stolen tools being recovered and returned to their owners, let alone conviction of the perpetrator. After the successful roll out of their tool crime initiative: Tool Angel, Williams remain dedicated to finding solutions to not only soften the devastating impact of tool crime but also deter theft from taking place.