Alsford Timber unveils new branding
Posted: Friday, April 21st, 2023
The company believes that the investment into its 19-branch estate and production mill at its Erith Head Office reflects its commitment to providing high-quality products and services across the Southeast. The exercise follows a period of significant growth and success for Alsford, which boasts over 140 years of experience in the timber and building materials sector, Builders’ Merchants News. The new branding features a modernised logo, with a reflective tribute to the company’s timber heritage. Neil Fuller, Alsford’s managing director, said: "Today marks an exciting milestone for Alsford as we announce our new branding. This investment reflects our commitment to delivering excellence in everything we do, and we believe our new branding reflects this. "We are confident that this change will help us to better connect with our customers and strengthen our position as a leading timber and builder’s merchant across the Southeast”. Commercial director Louise Polston added: "We are incredibly proud of our heritage and the reputation we have built over the years. And we believe that it's important to evolve and adapt to the changing needs of our customers. "Our new branding is a reflection of this, and we are confident that it will help us to continue to grow and succeed in the years ahead, with branches refreshed, and our specialist milling, engineered wood products and service teams all supported through this investment."
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